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2012 – The “New” Year

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With new clients, new staff, new opportunities, and new milestones, this has certainly been a “new” year at Newhall Klein.

We were happy to welcome 26 clients to the NK family this year. From pancakes, pies, and pasta, to pool heaters and paper mills, their businesses and marketing challenges are as diverse as they are unique. To our new clients, we look forward to becoming even more immersed in your businesses and strengthening our relationships in the years to come.

And while we are proud of our new clients, we cannot say enough about our long-standing client partners. Strong relationships are built on mutual respect, and we are forever grateful for the trust you place in our team and the new opportunities that you challenge us with every day.

In 2012, we welcomed Lindsay Broveleit as Director of Account Services, Trisha Terns as Procedures and Operations Manager, and Nate Richards as Account Coordinator. Their respective talents have played in integral role in our success and we couldn’t be happier to have them aboard.

In March, we were honored to participate in the Labeling 101 workshop at the Kalamazoo Can-Do Kitchen, offering our packaging and labeling expertise to local start-ups and small businesses. Our continued work with Western Michigan University reinforces our deep connection with the Kalamazoo community. NK is also proud to contribute our services to charitable organizations; 2012 included Kitchen Gold and ARK Angel Network (new website on the way!).

We are constantly striving to be the best we can be for our clients, and 2012 was no different. As the result of an intensive overnight company retreat in April, NK has introduced a number of new processes and philosophies that make for a more efficient and effective workflow.

On the technology front, we are utilizing new project management software with more robust job tracking capabilities and new backup systems for enhanced file security. We also saw an influx of technology-based projects including responsive web design and app development. A culture of constant improvement will have us challenging ourselves into 2013 and beyond.

Lastly, 2012 was a year of new milestones as we achieved our best sales year to date. This wouldn’t have been possible without the shining testimonials and referrals from our clients and the incredible work ethic of our talented team. Here’s to another landmark year in 2013 with the customers who make it all possible.


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